Embattled Apple unveils new iPhone

Apple CEO Tim Cook showcases the advanced camera system on the new iPhone 13 Pro

What you need to know:

  • "These are the best iPhones we've ever created," Cook said
  • Apple has started to cede ground on its App Store dominance, including in an agreement with Japanese regulators.

Apple CEO Tim Cook strode through a slickly produced video Tuesday to launch a new iPhone, with few hints of the exceptional string of troubles facing his company including policy reversals, a spyware attack and legal fights.


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