Shocking details of Sh30bn-a-month bets

A football fan bets on a game using SportPesa. PHOTO | FILE | NATION MEDIA GROUP

What you need to know:

  • The Kenyan gambling market is heavily dominated by online betting, which industry experts say typically returns 90 per cent of bets to punters as winnings.
  • The sheer number of bets and the regulator's inability to access the data in real-time mean that "significant" under-declaring is also possible for digital firms.

The enormous scale of Kenya's betting addiction can now be revealed.


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