How long should a newspaper article be?

What you need to know:

  • Some newspapers have copied the brevity of social media at the expense of comprehensively dealing with the subject matter.
  • A 2017 follow-up study by NewsWhip revealed that on average, people still prefer long-form articles, with the New York Times coming out on top, with an average of over 1,000 words for its ten most socially engaged stories in December of 2016.
  • Content rather than arbitrary word counts matters most in the likability of any article irrespective of where it is published.
  • There is therefore no justification in limiting word count to 800 if indeed it does not perform well online in an increasingly digital world.

How long should a newspaper article be? Editors across the world have grappled with this question and imposed word limits.

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