Fashion through 20 year-old eyes

Setutsi Kwami, 20, is the founder and CEO of Setutsi, a clothing line he describes as modern African daily wear. PHOTO| SETUTSI

What you need to know:

  • Like many other young entrepreneurs, Kwami was learning on the job – he had the idea and the talent, but he had no idea how to run a business. He would design an outfit, then hand it to a tailor, who would fail to give him the quality he desired.
  • “When you do a good job, happy clients will gladly market your products for you; this is why I am particular about quality, my customers have become the Setutsi brand ambassadors, and as a result, my business keeps growing.”
  • To save on running and production costs, Kwami runs his business from the family home in Kileleshwa, Nairobi, where his two employees work from whenever he is designing a new line.

Setutsi Kwami, 20, is the founder and CEO of Setutsi, a clothing line he describes as modern African daily wear. He is also a student at Edulink

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